What is a bespoke agent?
"Bespoke" refers to the fact that our agency provides personalised and tailored services to the clients we work with
Upon our first conversation or meeting with you, whether a seller or buyer, we will simply take the time to listen to your moving story and see how our wide and varied services can meet your individual needs.
Let's concentrate on the home owner for a moment first.
You will be looking to see how one agent differentiates itself over another but if we are honest, most agents can't. Its not good enough to say "we are open 7 days a week or that they are open late one night a week or that they have a better office location. How does that benefit you as the home owner?
We have created 5 unique ways in which we can show with certainty how we are different to all other agents. We like to call them our A&E approach!
1 Attention and Exposure
Simply put we will create the greatest amount of attention and exposure for your home to ensure your property gets the urgency and buzz about it coming on the market - this will result in the maximum amount of interest in the shortest possible time and the best outcome in the sale of your home.
How?
It's about how we control the steps from the initial launch right through to the negotiations and completion which we know after many years of business and testing gets the result you need.
Here's the process:
Social media LIVE LAUNCH
"Heads Up" launch to social media and registered priority mailing list buyers
Sneak Peek launch
Snap shot social media launch
Property portal launch
Open Home viewing day launch
Let's have a conversation about how this can work for you
2 The Differentiator
Presenter Led Property Videos
There are several reasons why using presenter-led videos for high-end property sales can result in a better sales outcome. Here are some statistics that support this:
- According to a study by the National Association of Realtors, homes listed with video receive 403% more inquiries than those without video.
- Homes marketed with video receive 4x the number of inquiries compared to homes marketed without video, according to property management software company Buildium.
- According to the Online Publishers Association, 80% of internet users remember watching a video ad on a website they visited in the past 30 days.
- According to research by Forbes, 59% of executives would rather watch a video than read text.
- Properties with video tours receive 40% more clicks than those without, according to a study by Redfin.
These statistics demonstrate that video is a powerful tool for selling high-end properties, and that presenter-led videos can be particularly effective. By showcasing the property in an engaging and visually appealing way, presenter-led videos can help to capture the attention of potential buyers and encourage them to take action. This can ultimately result in a higher sale price for the seller, as more buyers become interested in the property and are willing to pay a premium for it.
This is why we offer full presenter led video tours, including drone photography where available, on all of the homes we market.
3 Accompanied sales service
So we've created the hype - now we take care of the sales process from start to finish.
To start with we accompany every viewing once we have qualified that the potential buyer is in a position to consider your home! Why? Because we are the trained and experienced sales people and we aren't here to simply market your home on a property portal and then expect you to sell it.
That's why you use an agent and yet so many agents leave the crucial part of the viewing down to the home owner.
Open home events work well for some home owners and we will talk about this service with you too.
4 Personal negotiations
When the time comes to negotiate the sale our team work to ensure you achieve the outcome and sale price that you are needing. We aren't just order takers passing offers backwards and forwards between parties in the hope that the buyer increases and the home owner accepts. We have years of experience in negotiations and sales skills which is needed even more so in today's moving market. Most of our homes sales are undertaken in person with the home owner present so you can witness this in action and see how hard we work to achieve the sale for you.
5 Personal communications
The biggest general complaint in Estate Agency is that the home owner wasn't kept in touch throughout the sale. In fact, statistically only 1 in 8 people would use the Estate Agent they sold with last time or bought from to use in the sale of their existing home and this is usually because of 2 things.
They didn't keep the parties up to date
They didn't achieve the outcome they wanted
We can demonstrate how our bespoke service will ensure that you will not be in this position when using us.
From WhatsApp group messaging to personalised weekly update reports and calls in the format and timescales you want, we truly create a bespoke service around your needs ensuring you will be happy to use us again or recommend us to your own family and friends.
Back to buyers now and make sure you check out our "Heads Up" video on this website.
Using this service you will have complete control over the search for your next home with us. In addition make sure you follow us on our social media platforms as that's where you will get to hear about the homes we market several days before they are launched on the property portals.
We also work hard with all of the buyers we register to help find them their next home and we can create off market home searches using the latest technology as well as targeted leaflet drops and "can you help?" social media posts.
We then work closely with you, as well as the home owner, when negotiating the purchase.
Finally, did you notice that we haven't used the word VENDOR in all of this communication! That's because you're not selling hot dogs. Just a little thing perhaps but we think it's important.